ANAIS CAMPBELL
Cincinnati
Overview
10
10
years of professional experience
Work History
Gift Officer
Maryland SPCA
Baltimore
04.2024 - Current
- Designed and implemented a donor visibility program, improving transparency and recognition for contributors, enhancing customer relationships.
- Leveraged CRM systems (e.g., Salesforce) and data analytics to streamline workflows, optimize donor engagement strategies, and drive decision-making.
- Managed multi-channel campaigns (e.g., direct mail), including donor segmentation, personalized messaging, and performance analysis, increasing retention rates.
- Conducted analysis of fundraising data, providing actionable insights to inform strategic goals.
Customer Service Support Manager
Tropical Birding Tours
Baltimore
04.2020 - 03.2024
- Led customer success operations, optimizing processes and policies to deliver exceptional client support.
- Designed a Supervisor Training Program covering performance metrics (KPIs), systems, and coaching to strengthen leadership capabilities.
- Hired and managed a team, achieving measurable improvements in customer satisfaction metrics and service delivery.
- Improved workflows by standardizing documentation, training materials, and process reporting, enabling efficient scaling.
- Negotiated contracts with vendors to secure favorable terms and pricing.
Marketing Advisor
Capturing Nature Wildlife
Remote
05.2015 - 03.2020
- Developed and executed data-driven marketing strategies, exceeding revenue and sales performance goals.
- Leveraged customer insights and behavior to refine engagement tactics, boosting client acquisition and retention.
- Developed and implemented promotional plans targeting key audiences.
Education
IT Support Professional Certificate -
Google
Baltimore, MDBachelor of Science - Cybersecurity & Information Assurance
Western Governors University
Baltimore, MDSkills
- SQL
- Microsoft Excel
- CSS
- Salesforce
- CRM
- KPI tracking and reporting
- Project Implementation
- Cross-functional team coordination
- Leadership
- Tableau
- Workflow optimization
- Customer retention strategies
Leadership Experience
Princeton University Press
Copywriter and Editor
Assisted in writing and editing Habitats of the World: A Field Guide, ensuring accuracy and cohesion for the first global guide to major habitats.
Timeline
Gift Officer
Maryland SPCA
04.2024 - Current
Customer Service Support Manager
Tropical Birding Tours
04.2020 - 03.2024
Marketing Advisor
Capturing Nature Wildlife
05.2015 - 03.2020
IT Support Professional Certificate -
Google
Bachelor of Science - Cybersecurity & Information Assurance
Western Governors University